Journal of Management Information Systems
Keyword: marketing
Keyword Index
List of articles:
Bardhan, Indranil R,
Demirkan, Haluk,
Kannan, P K,
Kauffman, Robert J,
and
Sougstad, Ryan
An Interdisciplinary Perspective on IT Services Management and Service Science
Journal of Management Information Systems
Vol. 26 No. 4 2010
pp. 13-64