Journal of Management Information Systems
Keyword: ad-supported content
Keyword Index
List of articles:
Cho, Soohyun,
Qiu, Liangfei,
and
Bandyopadhyay, Subhajyoti
Vertical Integration and Zero-Rating Interplay: An Economic Analysis of Ad-Supported and Ad-Free Digital Content
Journal of Management Information Systems
Vol. 37 No. 4 2020
pp. 988-1014